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Using Instagram data to generate leads

Use case: How to use Instagram data to generate new for your business. Learn how we have helped COW-ORK, an innovative start-up offering flexible workspaces across Miami, acquire new members while keeping the budget on track. Summary of challenges: - Scale with low acquisitions costs - Decrease manual work - Need to validate the product-market fit rapidly

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Data

Implementing Data Marketing strategy (Part 3)

How to implement effective Data-driven Marketing strategies? The third step is to ensure data process optimization across the entire organization and existing technology stack. The optimization of processes to capture, transform, store, and explore data should be implemented to ensure the continuity of the data-driven initiatives.

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Data

Implementing Data Marketing strategy (Part 2)

How to implement effective Data-driven Marketing strategies? The second step is to ensure data quality across the entire organization. Data quality is critical when it comes to generating new opportunities and improving marketing efficiency. Accurate and complete data is key for increased engagement and conversion rates, especially to segment the customer and prospect base and personalize communications.

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Data

Implementing Data Marketing strategy (Part 1)

How to implement effective Data-driven Marketing strategies? The first step is to assess the current state to set a realistic roadmap from current to overall goals for the future (data location, flows, interactions). Most companies have quite a few platforms storing data about their customers and business processes (CRM, MarTech systems, ERP, data warehouse, BI and others).

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Data

Hashtag Science: How to find the best Instagram hashtags tailored to your business

For a business, knowing what works best to attract your target audience is key to be seen and stay relevant in this fast-paced environment. In this article, you can find a step-by-step approach explaining the whole process of how to find the most suitable hashtags for your own or your client's business.

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