Marketing Automation

Lear how the legal, technical and ROI aspects of your inbound campaign complement each other.

We show you the best tools to make your cold emails or outbound strategies the most effective.

It's no rumor that cold email marketing is back as the main option for sales and marketing teams when it comes to generating leads, or maybe they never left. This outbound strategy has proven to be one of the most effective and the one that maintains the best ROI rate, with an average return of $36 for every dollar invested. In some industries, it is a little higher.

If you are looking for a platform to find potential customers and partners, then LinkedIn is the best social platform to grow your business. This is because the cost per lead is lower, and the conversion rates are higher. Not only that, but the platform also offers a variety of ways to search leads for free, along with a few tools that can help you make the process easier. However, when working with LinkedIn, there are a few tasks that you must deal with daily, which can take up too much of your time. Although LinkedIn does not allow you to automate these tasks, there is one tool you can make use of, LinkedIn automation tools.

LinkedIn must have a special place in your lead generation strategy because it is widely used by many companies and businesses to connect and network people. LinkedIn is one of the most effective social media platforms for B2B marketing.