Skief Joins 1% for the Planet
Skief, a pioneering outbound marketing agency with dual bases in Miami and Saint Tropez, has taken a significant step towards environmental stewardship by joining 1% for the Planet. This commitment entails donating 1% of annual sales—not just profits—to support environmental organizations dedicated to preserving and protecting our planet.
Why Skief Joined 1% for the Planet
The decision to join 1% for the Planet was driven by a deep-rooted desire to give back and ensure the preservation of our planet for future generations. Sardar AZIMOV, the founder of Skief, a father to two daughters, is motivated by a personal commitment to contribute meaningfully to the planet's health and to demonstrate to his children that he has done his utmost to leave a positive legacy.
While Skief's direct involvement in specific environmental programs or campaigns is in its nascent stages, the company's alignment with 1% for the Planet is a significant first step in its journey towards making a substantial impact on environmental conservation.
"Currently, only 3% of total philanthropy goes to the environment, and only 5% of that comes from businesses. The planet needs bigger support than this, and our growing network of business members are doing vital work to increase giving and support on-the-ground action. We're excited to welcome Skief to our global movement," says Kate Williams, CEO of 1% for the Planet.
Skief is an outbound marketing agency that specializes in helping businesses engage effectively with their target audiences through comprehensive outbound campaigns, including email and social media strategies. With a mission to not only foster business growth but also contribute positively to combating climate change, Skief is committed to increasingly working with sustainability-focused B2B companies. This strategic focus underscores Skief's dedication to integrating environmental action into its business model, ensuring that its success is also a win for the planet.
About 1% for the Planet
1% for the Planet is a global organization that champions the cause of environmental preservation through partnership and philanthropy. Founded in 2002 by Yvon Chouinard of Patagonia and Craig Mathews of Blue Ribbon Flies, the organization facilitates easy and effective environmental giving for businesses by advising on partnerships, storytelling impact, and offering third-party certification. With thousands of members worldwide, 1% for the Planet represents a powerful network of businesses and environmental partners dedicated to making a significant, positive impact on the environment.
To support businesses committed to environmental stewardship, look for the 1% for the Planet logo, and join the movement at onepercentfortheplanet.org.
1% for the Planet Press Release Information
For more information, contact our Brand & Marketing Team:
- Brand & Marketing Team, 1% for the Planet
- Office: 802-861-0460